Core Beliefs and Notable Points

  • Giraffex is a multi-disciplined company with a range of services that include creative development, graphic design, production for print and web, and a thorough knowledge of digital workflow and prepress.
  • We have over 30 years of experience serving the needs of a broad range of individuals, companies, and non-profits, on a full spectrum of projects in multiple media formats.
  • We have a passion for creating the best solutions available for our clients in accordance with their budget and resources.
  • We believe a concept-based approach to graphic design is the basis of successful communication.
  • We believe the best creative solutions are produced by effective communications that identify project objectives, and collaborative efforts that solve those objectives.
  • We believe that the design solutions we create provide intangible value for our clients, which in turn helps them to better succeed in what they do.
  • We believe in the investment our clients make in their visual brand, and we strive to promote the effectiveness of that investment to increase its return.
  • We believe in the importance of strong client relationships based on communication, an understanding of client goals, and a respect for their budgets.
  • We take great pride in the fact that many of our clients have been with us for a decade or longer, and consider us reliable, easy to work with, enthusiastic, and sensitive to their needs.

The most important part of design is determining the issues to be resolved. The rest are mere details.

—Soumeet Lanka